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Office Reality, a family owned and run business, was formed in 2003 with a vision to supply businesses, organisations and individuals with competitively and realistically priced office furniture and interior solutions. The initial Office Reality website was created by a team from a Commercial Interior Design and fit-out background who recognised the need for choice and value. By replicating an ‘online furniture catalogue’ to showcase and sell entry-level furniture alongside designer-led European ranges the website became popular with Specifiers.
The early Office Reality website was and still remains a huge success partly down to the variety of product ranges listed and the comprehensive catalogues with competitive transparent pricing, used by small and large businesses and individuals from facilities managers, interior designers, and architects to domestic customers. Growing consumer confidence online enabled us to develop a vital arm of the business giving us the opportunity to visit clients to discuss larger project-based opportunities. During this time we established ourselves firmly within the furniture industry, with both companies and corporations on a local, national and global level, all working with us to fulfil their basic or bespoke furniture requirements.
With an expanding client base and increased turnover year on year, we moved to larger premises in 2010 in order to accommodate a growing sales and design team. We then developed another e-commerce website - Online Reality. Whilst Office Reality remains a popular resource for Specifiers, Online Reality was created with the addition of a shopping cart facility. This was a vital addition as we wanted to facilitate the repeat ordering process for our regular customers giving them 24-hour access to the website and ordering process.
Improvements were also made to Office Reality’s website to bring it up to speed with Online Reality. This included zoom functionality on product images, intuitive drop-down fabric selections and product categorisation.
Café Reality was formed to cater for the leisure industry including cafes, restaurants and organisations which require bistro furniture within the vicinity. The selection of furniture on all three websites is extensive. All three are now fully responsive giving each user the opportunity to access furniture solutions across every mobile device & platform.
Behind the front end of the websites boasts a competent sales, marketing, admin and customer service team who have a wealth of experience and product knowledge and consistent working relationships with established suppliers. We also have an in-house CAD design department and 3D visualisation capability which give our customers and project managers reassurance when planning projects. Our projects team execute projects from conception to completion to a high professional standard in line with current legislation. Our web team ensures the website is fully functional and up to date by adding products and content daily.
Our clients include Coca–Cola, Cath Kidston, Twinning’s Tea, Glaxo Smith Kline, Chelsea Football Club, Burberry, Debenhams, The BBC, The Telegraph Media Group, and Madame Tussauds.
We are incredibly proud of our 20-year success and continue to welcome the opportunity to work with new and existing clients.
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